01/04/2009
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The new company, Anchor Visual Monitoring & Response (AVMR), will be based from a purpose built monitoring suite on the Wirral. AVMR brings added value to the CCTV monitoring market place, via its Key-Holding and Mobile Response resources, enabling a fully reactive service, rather than just acting as an alarm receiving centre.
Using both parent companies expertise in security installations and security guarding, AVMR will offer a complete solution that bridges the gap between traditional separate monitoring services and guarding organisations.

Andrew Harper Chief Executive (Anchor) said: “With our expertise in control room services, and G Security’s reputation in CCTV and alarm installations, the formation of AVMR is a natural step in developing an organisation that can offer customers a cost effective monitoring and response solution.”

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Given the ever-increasing skills sets demanded of today's security officers, in part driven by their role as first responders, Bobby Logue argues for an aspirational model that would help shift the mindset of buyers.
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